PulsarVida started in 2016 with a simple conviction: the brands that win in online entertainment are the ones that treat marketing as engineering. A decade on, we operate a global portfolio from offices in Singapore, London and New York.
We founded PulsarVida in Singapore to do one thing exceptionally well: grow audiences for online entertainment brands. iGaming and casual gaming are among the most competitive, fast-moving and tightly-regulated arenas on the internet — and that’s exactly where we wanted to operate.
What began as a small SEO and performance team has grown into a multi-disciplinary operating company. Today we don’t just market other people’s brands — we own a large portfolio of online assets and apply the same playbook to scale them. We acquire promising properties regularly, folding them into a team that spans engineering, SEO, content, media and analytics.
Our edge is depth. A decade in the same verticals means we’ve seen the algorithm shifts, the regulatory waves and the channel cycles — and built durable systems that survive all of them.
PulsarVida is founded in Singapore as a specialist SEO & performance team for online entertainment.
Launch of our first owned portfolio assets and the first wave of acquisitions.
London office opens to lead regulated-market strategy and EMEA partnerships.
New York office opens, anchoring performance media for the Americas.
Casual gaming studio practice formalised; portfolio passes 100 operated assets.
120+ assets across 40+ markets, with new acquisitions reviewed every quarter.
Every channel is a system to be measured, instrumented and improved — not a guess.
Three offices give us regulatory and cultural fluency in the markets that matter most.
We own what we grow. Assets we acquire benefit from a team and infrastructure built over a decade.
A founding team with deep, hands-on experience across SEO, performance media, gaming product and M&A.
Founder and chief executive. Jayden set PulsarVida’s course in 2016 and leads strategy, capital allocation and the acquisition pipeline from Singapore.
Runs day-to-day operations across all three offices, turning strategy into delivery across product, engineering and growth teams.
Leads our EMEA business — regulated-market strategy, partnerships and the acquisition of European content and gaming assets.
Heads performance media and commercial operations for the Americas, scaling paid acquisition across North American markets.
Owns organic growth across the portfolio — technical SEO, programmatic content and the editorial systems that keep our assets ranking.
Leads our casual and social gaming practice — user acquisition, retention loops and live-ops marketing for game studios.
Tell us about your brand, asset or growth challenge and a partner will be in touch.